How Truster is Revolutionizing C2C Marketplace Transactions
Truster, established in 2020 by CEO and founder Gloire Moke, is at the forefront of transforming customer-to customer (C2C) marketplace transactions. In an era where online fraud and scams have become increasingly prevalent, Truster offers a groundbreaking solution to address the trust deficit in C2C e-commerce.
The Trust Gap in C2C Marketplaces
C2C marketplaces have experienced significant growth, especially during the pandemic. However, this growth has been accompanied by a surge in fraudulent activities. In 2020, 38% of reported scams globally were related to C2C transactions, with a slight decrease to 35.3% in 2021[1][2]. These statistics highlight the urgent need for a secure and trustworthy platform for C2C transactions.
Truster’s Innovative Approach
Truster’s platform acts as a mediator between buyers and sellers, implementing several key
features to ensure secure transactions:
- Automated Identity Verification: All users undergo a thorough identity verification process, significantly reducing the risk of fraud.
- Escrow Style System: Truster holds the buyer’s payment securely until the transaction is completed satisfactorily, protecting both parties.
- QR Code Security: Sellers receive a unique QR code for each transaction, which they use to secure the package before shipping.
- Buyer Verification: Upon receiving the product, buyers scan the QR code with the Truster app to confirm receipt and release the payment.
Bridging Distance and Building Trust
Truster’s innovative system allows buyers and sellers to transact confidently, regardless of their physical distance. This approach not only facilitates smoother transactions but also expands the potential market for sellers and increases options for buyers.
The Future of C2C Transactions
As Truster continues to grow and evolve, it’s poised to become the go-to platform for secure C2C transactions. By addressing the core issues of mistrust and inconvenience, Truster is not just facilitating transactions – it’s reshaping the entire C2C marketplace landscape.
